Google has embarked on a mission to make everything searchable and that includes everyone as well. Imagine a situation where you go to a mall with your mom. While your mom heads off into the groceries section, you prefer to linger around in the food store. You’re trying to locate a tin of cheese and enter the same onto your localized search interface on your mobile. The mobile instantly throws up a location on a detailed map of the food section, along with the brands available and the prices (Mobile SEO, A new Era of Search).....Had enough? Hold on...You suddenly realize that you mom's been gone a long time and you search for her using her SSN...Instantly the search throws up the location...again in a detailed format and showing the directions to reach your mom.

This is exactly how Google envisions its future. Everything that you are looking for would be available on Google search.

Google has employed a three byte approach to its 300 year mission.
The three bytes are:

• Universal Search ( for SEO Firms)
• Personalized Search
• Cloud Computing